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Ref no:
RGU Garthdee, AB10 7GJ
£35,326 - £50,296 per year
Contract Type:
Position Type:
Full Time
35 hours per week
Work From Home:

This position has expired.

Job Summary

RGU is an innovative, inclusive, and thoroughly professional university, focused on the impact of its demand-led teaching and research.

The School of Creative and Cultural Business seeks to appoint a Lecturer in Digital Marketing to join its dynamic team.

The continued growth and influence of both Digital Marketing in all sectors emphasises the need for delivery within these fields across the breadth of provision within the School. This important role is required to contribute to the high-quality delivery within the rapidly expanding field of Digital Marketing at both undergraduate and postgraduate levels as part of the enhancement of digital and data focused provision across our portfolio.

Your knowledge and subject expertise will be evidenced by related teaching and research and/or relevant work experience and you'll be capable of fostering and developing collaborative links with academic, business, charitable and public-sector partners.

The School has developed significant expertise in the creative industries and has ambitious research plans going forward, with research themes of Digital Story Trails, Data Analytics & Digital Marketing, Media and Society. This is an exciting opportunity to make a major contribution to the development and enhancement of research in this subject area.

Applications are particularly welcome from candidates with experience and knowledge one or more of the following: Search Marketing, Web Design, User Experience, Data / Marketing Analytics, or other related fields and roles.

This post is subject to a Disclosure Scotland check. For more information visit:

This is a full time role (35 hours per week), however part time/job-share may be considered.

Part-time applicants that will require sponsorship may be considered in line with UKVI sponsorship requirements.

Grade 7 Salary Scale: £35,326 – 40,927
Grade 8 Salary Scale: £42,149 – 50,296
Salary on appointment will be dependent upon experience.

Candidates with limited or no prior experience as an academic will be placed on the first point of the Grade 7 scale. Consideration will be given to offering an Academic Attraction Payment (adjusted annually) for those candidates who have specific industry knowledge, skills or, expertise which are required for the position.

Please see the job attachments for further information regarding the Grade 7 and Grade 8 criteria.  Further guidance on Academic Attraction Payments can be found here.

Relocation assistance may be available for this post, subject to conditions.

To apply please submit your CV and covering lettering through myjobscotland detailing your suitability for the role as set out in the person specification.

Job Description

RESPONSIBLE TO: Academic Strategic Lead

RESPONSIBLE FOR: No supervisory responsibility

PURPOSE OF POST: To contribute to the School’s delivery of Digital Marketing


• Carries out designated teaching (eg via lectures, seminars, tutorials, workshops, laboratory work, field trips, studio work, practical's etc) and assessment duties in areas of expertise, or as otherwise required by the Head of School.

• Participates in the development and preparation of teaching materials.

• Provides tutorial and personal guidance for students.

• Supervises undergraduate and postgraduate projects.

• Develops and maintains expertise in subject areas. Participates in subject and course development.

• Undertakes appropriate administrative responsibilities (eg year tutor, student selection, examination organisation, placement organisation, timetabling, maintaining attendance records etc).

• Assists in the supervision and visiting of students during their periods of work experience. Promotes and markets the School and its courses to local, national and international clientele (including student recruitment).

• Maintains working relationships with other Schools/Departments/Units within the University, as necessary, for the smooth operation and continued development of the School and its courses.

• Actively pursues and/or encourages research activities (eg writing for publication, developing own research, supervising research students, establishing externally funded research projects, presenting at conferences etc).

• Actively participates in and suggests relevant staff development activities. Engages with other staff, wherever possible, in consultancy activities relevant to the School.

• Establishes and maintains relevant professional and industrial links, as necessary, for the effective operation of the School's course (eg engagement in work of external bodies, educational and professional).

• Represents the School on relevant University committees and the School and University on external committees.

• Carries out such other related duties as may be required.

Candidates with limited/no lecturing experience can still be considered but will work to the Developing Academic. Full details of both roles can be found in the attached PDF. 

Person Specification


Qualifications and Professional Memberships

First Degree and/or post degree qualification in a related subject area.


Strong knowledge and understanding of Digital Marketing.


An understanding of the discipline of Digital Marketing through either practice-based or academic teaching/research experience.



Qualifications and Professional Memberships

PhD in a related subject area



Behaviour 1: Communication - Ability to receive, understand and convey information requiring careful explanation and information of a complex or conceptual nature, in a clear and accurate manner

Behaviour 2: Pastoral Care and Welfare - Experience of calming and reassuring those with work/study related problems who may be experiencing distress, dealing with difficult welfare situations or confidential matters, and providing support for those in considerable distress or requiring long-term complex support

Behaviour 3: Teaching and Learning Support - Experience of providing standard information or delivering teaching or training, designing content, or learning materials within existing frameworks and developing innovative approaches to learning experience and the curriculum

Behaviour 4: Service Delivery - Experience of exploring and adapting a service to meet customers’ expectations and also identifying ways of improving standards

Behaviour 5: Analysis and Research - Experience of identifying or designing data gathering and analytical methods appropriate for each investigation, and producing reports that identify key issues and findings

Behaviour 6: Liaison and Networking - Experience of circulating information in an accurate and timely manner, working across team boundaries to build and strengthen working relationships, leading, and developing internal networks to pursue a shared interest and leading and building external networks to enhance the work of the organisation